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If you’re looking for a detailed guide on how to install WordPress and set up your website, you’ve come to the right guide.

No matter what niche your business or brand is in – or even have a business at all – this guide provides you with the steps you need to install WordPress with ease.

You’ll also discover the best no code tools to use to build your website, without worrying about compatibility issues or going way beyond your budget.

Ready? Let’s dive in.

Why You Should Build Your Website with WordPress

WordPress is a content management system (CMS) that powers over 40% of all the websites on the internet. 

You can use WordPress to build:

Whether you’re a beginner who wants to build a simple website to launch your online presence, or an experienced marketer, consultant, or small business looking to build a kickass website to elevate your brand… WordPress can help you achieve your goals.

And this tutorial will show you how to install this software and build your own WordPress website.

WordPress comes in two versions: WordPress.com which offers a fully hosted but limited version, and WordPress.org which offers a self-hosted but fully featured version.

In this article, we’re only focusing on the self-hosted version.

If you want to learn more about the difference between the two, you can read about it here.

1. Select a Reliable Hosting Provider

There are two ways to install WordPress:

  1. Downloading it directing from the WordPress.org website and installing it on your personally managed servers, or

  1. Through a reliable hosting provider

If you’re a non-techie business owner who’s unfamiliar with code or personally managed servers…

You need to choose option 2.

A few reliable hosting providers we recommend are:

But you still need to do your due diligence.

There are a lot of hosting solutions to choose from – but you must be very sure before choosing one.

The hosting provider you choose is responsible for your website’s uptime and also plays a big part in your site’s speed and security. 

To make sure you choose a reliable service, ask the following questions when considering an option:

  • “Is the service reliable?” A good hosting service should have high-speed servers, a quick server response time, and a guarantee that your site will be up and running at all times (typically, reliable hosting providers guarantee 99 – 99.9% uptime)
  • “What security features are included?” Be sure the hosting service of your choice offers a solid firewall, an SSL certificate, DDoS protection, and daily backups – though you should still consider installing a reliable backup plugin to help with this.
  • “What kind of support is provided?” Look for a host that offers 24/7 customer support and has multiple ways for you to contact them – phone, email, live chat, etc.
  • “How easy is it to change hosting plans if my business grows?” If your online business grows and you require more storage, or a plan with more features, you should be able to switch plans with as little friction as possible.
  • “What is the initial price and the price upon renewal?” Many hosting services offer discounted starter prices – and there’s nothing wrong with that. Just make sure you know the amount you’ll need to pay upon renewal, so you aren’t shocked when the time comes.
  • “How much storage and data transfer do plans include?” Make sure the hosting provider of your choice offers enough storage for you to run a website seamlessly. If you intend on uploading a lot of high-quality media files, you’ll need to focus on purchasing a plan that offers a lot of storage and bandwidth.
  • “How much storage and data transfer do plans include?” Make sure the hosting provider of your choice offers enough storage for you to run a website seamlessly. If you intend on uploading a lot of high-quality media files, you’ll need to focus on purchasing a plan that offers a lot of storage and bandwidth.

2. Install WordPress

Most hosting providers provide automatic or one-click WordPress installation, making it much easier for you to get started.

Once you’ve created your website and installed WordPress, you’ll need to familiarize yourself with the WordPress dashboard. This is the central

Navigating the WordPress dashboard is quite straightforward, as every section is clearly labeled.

The WordPress dashboard is the central hub for managing your WordPress website.

It’s user-friendly and easy to navigate once you know your way around,  as each section is clearly labeled and easy to find.

WordPress Admin Dashboard

WordPress Admin Dashboard.

Left Sidebar

The left sidebar in the WordPress Dashboard is where most navigation takes place.

Here, you can update your plugins and WordPress software.

WordPress Updates page

WordPress Updates page.

Use the “Posts” and “Pages” sections to add, edit or review blog posts and pages. Under the “Posts” tab, you can also add or change the categories and tags used for your posts.

Posts section in WordPress Dashboard

Posts section in WordPress Dashboard.

Through the “Comments” tab, you can moderate comments left by visitors on your posts and pages. And if you want more advanced content moderation options to boost engagement with your audience, you can use a plugin.

Want to customize your site’s appearance? You can do that through the “Appearance” tab.

Appearance tab in WordPress Dashboard

Appearance tab in WordPress Dashboard.

If more than one person is managing your website, you can quickly add them as a user and assign them a specific role. This is great for when your online business grows into a small team!

“Users” tab in WordPress Dashboard

Assigning roles in WordPress.

If you want to make changes to the more technical parts of your site, you’ll find them in the Settings menu in the left sidebar.

There, you can make basic changes like selecting a new timezone, changing how the date appears in your dashboard, or choosing a different site language, or how you want your URLs to appear.

Now, if you want to build a very basic WordPress website and don’t intend on doing much with it, you can use a free WordPress theme and the native WordPress editor to create your website. 

But if you want to build a professional business website that stands out from the crowd, catches your target audience’s attention and gains their trust…

You’ll need to invest in a set of reliable website building tools to do the job. Which takes us to the next step…

3. Download & Install Thrive Suite

Building a website your customers will love boils down to a few things.

Your site needs to look great, load fast, and provide your site visitors with a smooth, stress-free user experience.

Part of a “smooth, stress-free user experience” includes a website that’s easy to navigate, clearly communicates value, and offers engaging content to encourage your visitors to stay for longer – and eventually convert.

To achieve this, you need to build your website with the right set of tools. These tools need to be:

  • Straightforward & easy to navigate

  • Flexible in terms of design & customization options

  • Reliable, secure, and regularly updated

  • Compatible with one another

  • Affordable

One of the biggest challenges entrepreneurs face is finding a reliable set of plugins that work well together… that also doesn’t cost an arm and a leg.

If you’re looking for premium WordPress plugins that are fully compatible with another, don’t require coding skills, and are super affordable compared to what’s in the market…

You need Thrive Suite.

Assigning roles in WordPress.

Thrive Suite is the all-in-one website building solution you need to build a thriving online business. All of our plugins are compatible with one another and are designed to make your WordPress website look great.

No janky features. No hidden add-ons you’ll need to pay extra money for to access. No coding required.

Thrive Suite is ideal for building a wide variety of websites, including:

If you want to build an impressive WordPress website to impress your audience and convert them into leads and customers…Thrive Suite is your best bet.

And you’ll see that in the rest of this tutorial.

Check Out Thrive Suite’s Pricing

4. Select and Customize Your Site’s Theme

When you purchase Thrive Suite, you get access to Thrive Theme Builder, our marketing-focused theme building plugin.

Thrive Theme Builder comes with several themes you can choose from – at no additional cost. 

All of our themes come with a set of fully-customizable, professionally-designed templates that are perfect for your brand – no matter what niche you’re in.

This is a major advantage for you because you don’t need to worry about purchasing a WordPress theme from another platform and worry about whether it works the way the developers say it would – or if it’s compatible with the rest of your plugins.

Once you’ve selected a theme, you’ll be directed to the Thrive Theme Builder Setup Wizard.

By the time you’ve completed the Wizard, you’ll have set up the following:

By the end of the Setup Wizard, you’ll have created a clean site structure that you can now go in and customize.

5. Create and Customize Your Site’s Inner Pages Pages

If you followed step 3 and purchased Thrive Suite, you’ll use Thrive Architect, our premium page-builder plugin, to customize your website’s pages.

The following pages are must-haves for any type of business website:

  1. A clean, conversion-focused homepage that creates a great first impression & communicates who you are and what you do.

  1. An engaging blog to share business updates, valuable insights, and other content to solidify your position as a thought leader in your industry.

  1. A products/services page to provide more detail on what you offer your customers to help make their lives better.

  1. An FAQ page with answers to the most common questions customers ask about your business.

  1. A Store/Shop page if you have an ecommerce business, this should take your visitors to where you sell all your products

  1. A Portfolio page if you’re a freelancer, creator, or service-based business, then this page should showcase your recent or best-performing work

Creating a new page for your WordPress website is super straightforward.

In the WordPress Dashboard, select the “+ New” button at the top of the page and select “Page”.

When taken to the next screen, name your page and select the bright green “Launch Thrive Architect” button.

Thrive Architect will provide you with four options:

1. Normal Page

2. Blank Page with Header and Footer

3. Completely Blank Page

4. Pre-built Landing Pages

To create clean, conversion-focused pages that are aligned with the website structure you built in Thrive Theme Builder, we recommend the “Pre-built Landing Page” option.

In the Landing Page Library, you can select a Smart Landing Page from any of our companion themes.

Our Smart Landing Page sets are designed to help you create stunning, conversion-focused pages in minutes. 

It’s as simple as perusing the Landing Page Library, finding a landing page template you like, selecting it, and customizing its design to fit your branding.

6.  Create and Customize Your Site’s Inner Pages Pages Customize & Finalize Your Homepage

You might be thinking, “Shouldn’t this step be earlier?”

But, no.

Finalizing your homepage design, after creating your other site pages, can be much more efficient.  By then you have a clear idea of your site’s structure and know what pages you want to add to your main navigation.

This means less time spent revising your site or switching between different tabs.

When you were working through the Thrive Theme Builder Setup Wizard, you got started creating your Homepage template…

A homepage is automatically generated for you, and you’ll find it in the “Pages” section in the WordPress Dashboard.

You’ll use Thrive Architect to customize your page. Be sure to include the following elements to create an engaging homepage that makes your visitors want to learn more about your business:

  • Hero section to introduce your business and create a great first impression

  • Engaging, compelling copy to connect with your audience

  • Testimonials to build trust and credibility – and prove that your business is as awesome as you say it is

  • Features and benefits section to show your potential customers what’s in it for them

  • Content overview section to showcase best-performing blog posts, videos, and/or podcast content.

  • Calls to action to get your audience to take action (buy, sign up, download an offer, etc.)

  • About us section to help your audience get to know you a little better.

7. Install an Analytics Tool

If you’re serious about building an audience and a remarkable online business, you need a reliable WordPress analytics plugin.

An analytics tool helps you understand how your site visitors interact with your website, so you can make data-driven marketing decisions to grow your business.

For example, if your analytics tool shows you that a large number of your site visitors keep visiting a specific blog post, you can decide to make more content based on that blog post’s topic or promote that post to a wider audience.

Typical key insights you can get from reviewing your analytics are the posts and pages your visitors view the most, how long they spend on your website, the source that led them to your site and more.

If you’re building your website with WordPress, we recommend using MonsterInsights to track your site’s analytics. 

MonsterInsights makes it super easy for you to understand your Google Analytics reports, so you can see what’s working and what needs to be improved in your marketing strategies. 

This plugin also has a user-friendly dashboard that helps you track your site data (e.g. pageviews, conversions, sessions) with ease.

8. Install an SEO Tool

You’ll also need a reliable SEO tool to help you optimize your on-page SEO settings, and also handle the technical part for you.

If you’re building a website on WordPress, we recommend All in One SEO (AIOSEO) – one of the best SEO plugins for WordPress.

Link to must-have website features to confirm you have everything

Additional Tools to Expand Your Site’s Functionality with Thrive Suite

As we mentioned earlier, Thrive Suite comes with premium plugins. Each plugin is designed to enhance your website and help you boost your traffic, lead generation, and sales.

Here are a few, straightforward ways you can use Thrive Suite to expand your website’s functionality:

Create a Professional Online Course Platform & Offer Your Students Irresistible Value

Are you an aspiring online course creator who’s ready to start flexing their thought leadership muscles?

Have you been planning to start offering online courses as part of your digital products…but just haven’t been able to find the right WordPress LMS plugin to do so?

Well, look no further. When you purchase Thrive Suite, you also get access to Thrive Apprentice, the best LMS plugin for your WordPress website. And we aren’t exaggerating when we say that.

If you look at most WordPress LMS plugins available, you’ll notice that they’re good…but they’re always missing something. And if it isn’t that…half the features you need to create a powerful online course platform need to be purchased in addition to your $200+/year subscription.

But with Thrive Apprentice, you get everything you need to create an amazing online course platform your students will love.

Some of the features you get in Thrive Apprentice include:

  • Intuitive course builder to design stunning, in-depth online courses

  • Variety of lesson types including text, video, and audio

And since you have Thrive Suite, you can use Thrive Architect to create stunning, conversion-focused landing pages to promote your online course – and generate more sales!

Use a Quiz to Direct Your Audience to Segment Your Audience & Direct them to Relevant Offers

Quizzes are a fun and creative way to get your visitors to engage with your website.

You can also use online quizzes to gain key insights on your audience and provide them with personalized recommendations.

With the right quiz, you can direct your audience to specific products that match their budget, skill level, and/or interests. And if you want to be really creative, you can use quizzes as a way to generate leads.

If you have Thrive Suite, you won’t need to spend $100+ on one quiz plugin. Because you’ll have access to Thrive Quiz Builder, one of the best WordPress quiz plugins out there.

Use the drag-and-drop editor + pre-built quiz templates to create a fun, engaging quiz to segment your audience and get them in front of the right offer.

Run a Time Sensitive Promo to Encourage Your Audience to Buy an Offer

If you aren’t leveraging FOMO to get your audience to take action faster – and drive your sales up – you need to start tapping into this strategy.

Time-scarcity campaigns are a super effective way to get potential customers who are on the fence about your products to tip over and buy.

And if you’re a Thrive Suite user, you don’t have to worry about searching for a countdown timer plugin for your FOMO-driven sales

All you need to do is activate Thrive Ultimatum, and use one of our pre-designed countdown timer templates to kickstart your time-sensitive campaign and drive those sales up immediately.

Place Strategic Popups on Your Website Based on Audience’s Behavior

Popups don’t have the best reputation, but this often boils down to not knowing how to use them correctly.

When done right, a popup can play a key role in getting your site visitors to convert.

Strategically positioned and timed popups on your website can help you convert more curious potential customers into excited, paying ones.

And with Thrive Leads + Thrive Architect (both a part of Thrive Suite), you can build and embed an eye-catching popup in minutes. Thrive Leads, our lead-generation plugin, offers a large selection of fully customizable popup form templates you can use on your website.

Don’t sleep on this simple, conversion-generating strategy. Popups are still useful and they can help boost your sales.

Create a Seamless Testimonial Collection & Management System for Your Site

Testimonials are one of the most effective ways to build your business’ credibility and build trust with your potential customers.

But let’s be honest – collecting and managing testimonials can be tough.

Especially as a busy business owner who’s managing so many different parts of your business.

Enter: Thrive Ovation, our efficient testimonial management plugin that helps you collect, manage, and showcase your testimonials all from one place.

With your Thrive Suite subscription, you also have access to this game-changing plugin (at no additional charge). Coupled with Thrive Architect’s testimonial blocks and elements, you’ll be able to leverage social proof in an effective way that encourages your potential customers to convert.

Next Steps: Build Your WordPress Website Today

…and there you have it!

With this guide, you can easily install WordPress and build a stunning website to start building an audience (or impress your existing audience), and create the online business you’ve been planning for months..years…

If you need a few more resources to help you build your WordPress website, check out these free guides:

You can build a professional-looking website that will impress your potential customers and turn them into paying customers – all by yourself! And if you’re building a website on WordPress, you have thousands of plugins to choose from.

However – you’ll need to make sure you select the right bundle of plugins to ensure your website runs smoothly.

To do that, you have two options:

1. Buy an array of plugins from different stores & developers…and risk them clashing and even crashing your website…

2. Purchase Thrive Suite, the all-in-one plugin toolkit you need to create a stunning, engaging website that generates conversions.

When you purchase Thrive Suite — at a steal, might we add — you get access to 9 powerful plugins that turn your site structure into an engaging website your potential customers will love.

Click here to learn more about Thrive Suite.

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