If you’re an entrepreneur, chances are you already know the value of personal branding. When people are familiar with your personal brand, they are more likely to hire you, and pay more for your time. Plus, having a respected personal brand opens doors for opportunities like speaking engagements, book deals, media coverage, and more. One of the biggest parts of building an influential personal brand is to establish yourself as an expert. Many entrepreneurs are experts in their own right, but being an expert is different from being seen as an expert. Consequently, you might be losing would-be clients to someone who isn’t actually as knowledgable or successful, but has really great personal branding. 4 Personal Branding Strategies You Can Implement Today
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